I remember seeing images from the first G-Star RAW NYFW show back in 2008. I didn’t know much about the brand, but the collection was right up my alley: rugged and cool denim free of the arrogance so many designer denim brands exercised. Every model in the show oozed the effortless confidence I look for in clothing, particularly in my denim. Like most of my friends, I want pieces that provide a full spectrum of comfort no matter where I am – from lounging on the couch to grabbing dinner with colleagues.
G-Star RAW has grown exponentially since I first stumbled upon them, but they’ve never lost that cool confidence that instantly attracted me. I was so excited when they reached out a few weeks back to collaborate on a few looks from their current collection.
The collection employs the signature ruggedly raw personality that fans have come to know, but it infuses a new, unfussy sensibility that gives the pieces even more “off-duty” allure. I paired a chunky-knit sweater with a pair of whiskered dark denim for a look that’s perfect for a day of back-to-back meetings. The G-Star RAW pieces mesh effortlessly with some of my other cold-weather favorites like this camel beanie and black leather boots.
For my second look, I paired a denim shirt and navy peacoat with an incredible pair of reconstructed dark denim. This look was ideal for a weekend chill session with friends in a local park. While the pieces are handsome, it is their ability to move that sold me most. Whether I was sitting, jumping, dancing, or running to catch the train (which hilariously happened), these pieces were a perfect side-kick along for the ride.
If you’re looking to upgrade your wardrobe this fall with some rad essentials, take a peek around G-Star RAW. They’re raw, rugged, and – best of all – seasonless (so you can wear them year round). Plus, they’ve got this amazing Jeansmatch Maker so you can find your perfect match!
So… how do you wear yours? Tag your G-Star looks on Instagram with the hashtag #tightorwide so I can find them!